Overview
Key facts:
- Students interested in the psychological aspects of consumer behavior--how consumers make decisions, how they react to Marketing stimuli--choose the consumer behavior track. Students with a quantitative background, who are interested in theoretical or empirical analysis of applied marketing problems choose the quantitative marketing track.
- The marketing faculty at Yale is an ideal blend of junior and senior faculty whose research interests span both the quantitative and behavioral areas. They are all productive researchers who are highly regarded in the academic marketing community. Professor K. Sudhir is currently the Editor-in-Chief at Marketing Science. All of the senior faculty-- Ravi Dhar Shane Frederick, Nathan Novemsky, Jiwoong Shin, and Gal Zauberman are in leadership positions as Associate Editors or members of the editorial boards of the leading marketing journals. Each of the faculty members—both junior and senior-- works actively with doctoral students.
- Apart from the faculty in the marketing area, a doctoral student can draw on the expertise of other faculty members at Yale. There are several faculty members both in the School of Management as well as in the Economics/Statistics/Computer Science and Psychology departments at Yale who are interested in marketing-related issues. Several of these faculty members have worked with marketing faculty and doctoral students either at Yale or at other universities. A selective list of such faculty members is provided on the faculty page.
- The Yale University Center for Customer Insights and the China India Insights program provide unparalleled access to companies within the United States and across emerging markets both as sources of data and sites for field experimentation. This has augmented the research opportunities for both quantitative and behavioral doctoral students.
Programme Structure
Courses include:
- Microeconomic Analysis I
- Econometrics I
- Econometrics II
- Game Theory I
- Game Theory II
- Industrial Organization I
- Industrial Organization II
- Doctoral Seminar in Marketing I
- Doctoral Seminar in Marketing II
Key information
Duration
- Full-time
- 72 months
Start dates & application deadlines
The application deadline is December 15
Language
Delivered
Disciplines
Marketing View 40 other PhDs in Marketing in United StatesAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
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Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Yale University and/or in United States, please visit Student Insurance Portal.
Other requirements
General requirements
- Applications are considered only once per year, and all new students begin their doctoral studies in the fall term.
- Classes are not offered on evenings or weekends, nor is it possible to be a student in the program while holding a full-time job.
- Applicants are required to take either the GRE or GMAT test.
Tuition Fee
-
International
FreeTuition FeeBased on the tuition of 0 USD per year during 72 months. -
National
FreeTuition FeeBased on the tuition of 0 USD per year during 72 months.
All Ph.D. students receive a fellowship that covers the full cost of tuition ($46,900) for minimum 5 years.
Living costs for New Haven
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
- All students admitted to the program are given full financial aid for five years as long as they continue to satisfy the program's academic requirements. The aid consists of a tuition waiver and a stipend that is comparable to stipends offered by other leading Schools of Management.
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Scholarships Information
Below you will find PhD's scholarship opportunities for Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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