Placeholder image for Marketing

Marketing, Ph.D.

  • Application Deadline
  • 48 months
    Duration
BI Norwegian Business School
Oslo, Norway
The PhD Marketing programme at BI Norwegian Business School is designed to produce graduates who are able to contribute to the advancement of marketing theory and practice.
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Overview

The PhD in Marketing programme at BI Norwegian Business School focuses on developing the doctoral candidates' theoretical knowledge and methodological skills required to become successful marketing researchers. 

The department seeks candidates with a strong background in disciplines that are fundamental to marketing such as economics, psychology and statistics; candidates are intellectually curious, interested in an academic career in research and teaching, and possess strong communication and analytical skills. It is expected that graduates of the programme will be placed at leading research institutions. Previous placements include Cass Business School, Grenoble Ecole de Management, Nanyang University, and University of Groningen.

Features of the programme

  • Highly international profile
  • Focus on international academic communication and knowledge dissemination through journal publications and conference participation
  • PhD seminars are taught by international experts in the respective areas of research
  • The PhD course program provides a thorough training, with in-depth courses in consumer behavior, modeling and strategy
  • All PhD candidates receive financial support while in the programme

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    60 ECTS
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Areas of research included:

  • Consumer behavior
  • Marketing strategy and marketing modeling
  • Branding
  • Business-to-business marketing
  • International marketing
  • Retailing 
  • Services marketing

English Language Requirements

  • Minimum required score:

    90

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:

    6.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

  • Minimum required score:

    575

    The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks.

Academic Requirements

  • A "good score" is generally considered to be 85% and higher. However, there is no minimum cutoff score for the GRE/GMAT in order for your file to be reviewed.

    This programme accepts GRE® scores. However, it does not provide a recommended score range.

    The GRE® General Test is a widely administered admissions test that measures the skills needed in today's graduate and business school programs worldwide. The GRE® General Test contains three sections - Verbal Reasoning, Quantitative Reasoning, and Analytical Writing. Three scores are reported: a Verbal Reasoning score on a 130 - 170 score scale in one-point increments, a Quantitative Reasoning score on a 130 - 170 score scale in one-point increments, and an Analytical Writing score on a 0 - 6 score scale in half-point increments.

General Requirements

Applicants must:

  • have at least five years of higher education
  • hold a two year scientific Master's degree (MSc) (120 ECTS) with B average or better
  • hold a Master's degree that includes thesis work (15 to 30 ECTS)
  • hold a Master's degree within the fields of economics and business administration or an area in which BI offers a PhD specialisation
  • hold degree(s) from an accredited institution or an institution recognised by NOKUT

In particular cases GMAT or GRE tests and/or TOEFL or IELTS tests may be required. Applicants will be informed if this is needed. 

BI will need percentile scores and raw scores for the Verbal, Quantitative and Analytical Writing sections of the GRE or GMAT to consider your application. 

Tuition Fee

  • International

    Free
    Tuition Fee
    Based on the original amount of 0 EUR per year and a duration of 48 months.

  • EU/EEA

    Free
    Tuition Fee
    Based on the original amount of 0 EUR per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

There are no tuition fees in the PhD programme at BI. However in order to have an application to the PhD programme at BI considered you need to have funding.

Living costs for Oslo

  • 11682 - 19230 NOK/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

 

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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