Overview

Features

They are a member of the Chartered Institute of Marketing (CIM) network and work very closely with industry. They preserve this proximity by encouraging dialogue with industry and opportunities for their students to work on marketing problems faced by real companies.

A research degree at Abertay University is excellent preparation for a career as a researcher and an academic, as well as a diverse range of professions outside of academia.

Programme Structure

Research:

They are particularly attentive to the latest evolutions in knowledge and practice that relate to strategic and digital marketing, and consumer behaviour.
For example, the phenomenon of social media influencers presents ample opportunities for research, considering that billions of consumers regularly use social media platforms.
Potential topics could include determinants of social media influencer success and ways in which social media influencers affect consumer behaviour.

Key information

Duration

Full-time
- 36 months
Part-time
- 72 months

Start dates & application deadlines

Starting 2026-06-02 00:00:00
- Apply before 2026-04-30 00:00:00 , National
Starting 2026-10-06 00:00:00
- Apply before 2026-07-31 00:00:00 , International
- Apply before 2026-08-31 00:00:00 , National
Starting 2027-02-02 00:00:00
- Apply before 2026-11-30 00:00:00 , International
- Apply before 2026-12-15 00:00:00 , National
Starting 2027-06-02 00:00:00
- Apply before 2027-03-31 00:00:00 , International

Language

English

TOEFL^® IBT

95

Schedule TOEFL®

PTE Academic

67

Schedule a PTE test!

OTE

133

IELTS

7

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Delivered

On Campus

Campus Location

Dundee, United Kingdom

Disciplines

Marketing View 23 other PhDs in Marketing in United Kingdom

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Academic requirements

GPA

Upper Second Class

English requirements

TOEFL^® IBT

95

Schedule TOEFL®

PTE Academic

67

Schedule a PTE test!

OTE

133

IELTS

7

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

The minimum entry requirement for all our research degrees is an Upper Second Class Honours degree (or equivalent) at undergraduate level in an appropriate discipline and/or a Master’s degree.
In some cases, appropriate professional or experiential learning may be considered in combination with a lower classification of Honours degree.

You will need to include the following documentation when you apply online:

Copies of your academic transcripts
References
Your research proposal

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

13750 GBP / year

≈ 13750 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

5006 GBP / year

≈ 5006 GBP / year

Living costs

Dundee

United Kingdom

787 - 1494 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find PhD's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Features

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

Dundee

Funding

Scholarships Information

Available Scholarships

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