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Marketing, Ph.D.

  • Application Deadline
  • 60 months
    Duration
University rank #511 (QS) ,
The PhD in Marketing at York University centers on research and emphasizes the relationship between theory development and empirical analysis. It offers unprecedented depth in certain areas of specialization, and also offers students a broad background across several of marketing’s core disciplines.

About

Students will develop the theoretical knowledge and methodological skills that are necessary to become successful, productive researchers, as well as the teaching experience and training to communicate this new knowledge. Graduates of the Marketing program at York University have the ability and motivation to conduct meaningful, interesting, and significant research on a variety of marketing-related problems and issues.

Student Research

A critical component to academic scholarship is the dissemination of knowledge through peer-reviewed scholarly journals (e.g., Journal of Consumer Research, Journal of Marketing, Journal of Marketing Research, etc.). Faculty and students work closely together from the first year of the program to develop the skills necessary for scholarly success—defining solid research questions, developing a plan of study for the questions, and identifying scholarly outlets for the findings.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 60 months
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses:
  • Consumer Research A
  • Consumer Research B
  • Marketing Strategy A
  • Research Paper Formation
  • Applied Research Method
  • Logics of Social Research
  • Research Design
  • Qualitative Research Methods

Elective requirements:

Two electives in a Minor Field (may be taken outside of the Schulich School of Business).

Lecturers

  • Peter Darke
  • Russell W. Belk
  • Alexandra Campbell
  • Eileen Fischer
  • Brenda Gainer
  • Ashwin Joshi
  • Yigang Pan
  • Ajay K. Sirsi
  • Markus Giesler
  • Theodore J. Noseworthy
  • Marshall David Rice
  • Detlev Zwick

English Language Requirements

  • Minimum required score:

    7.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Schedule IELTS
  • Minimum required score:

    100

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.

    Schedule TOEFL®

Academic Requirements

You need the following GPA score:

Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

  • This programme accepts GRE® scores. However, it does not provide a recommended score range.

    Schedule GRE®

    The GRE® General Test is a widely administered admissions test that measures the skills needed in today's graduate and business school programs worldwide. The GRE® General Test contains three sections - Verbal Reasoning, Quantitative Reasoning, and Analytical Writing. Three scores are reported: a Verbal Reasoning score on a 130 - 170 score scale in one-point increments, a Quantitative Reasoning score on a 130 - 170 score scale in one-point increments, and an Analytical Writing score on a 0 - 6 score scale in half-point increments.

General Requirements

  • A master’s degree from a recognized university with a minimum B average in the last two full years (or equivalent) of academic work.
  • Proof of English language proficiency if studies were not completed in English.
  • GMAT or GRE
  • Research Experience
  • Completion of the online application

Tuition Fee

  • International

    12518 CAD/year
    Tuition Fee
    Based on the original amount of 6259 CAD per semester and a duration of 60 months.
  • National

    3708 CAD/year
    Tuition Fee
    Based on the original amount of 1854 CAD per semester and a duration of 60 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Toronto

  • 1502 - 2570 CAD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Students entering Schulich's PhD program may expect to receive $25,000 in the first year. This amount is renewable in years two through five, provided that the student maintains full-time status and demonstrates satisfactory progress in the program. If a student defends his/her dissertation proposal before September 15 in his/her fourth year, he/she is eligible to receive an additional $2000 in year four. Funding in years one through three is tied to a research assistantship. Details are available from the PhD program.In addition, a limited number of International Student Fellowships for international students may be available in years one through five. This funding will be applied directly to tuition fees. Schulich PhD students who are Canadian citizens or landed immigrants may apply for the Royal Bank’s Student Line-of-Credit Program. If you are interested in the RBC loan program, please contact the financial aid office for more details.If you come to Canada as an international student you will need a “student permit” please visit the International Relations website for information on study permit, VISA and options for working on and off campus.

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.

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