Overview
While management studies the people inside a company, and finance studies the numbers in the checkbook, marketing is the study of the people who have the biggest impact on the bottom line: your customers. It's broad enough to accommodate research interests ranging from the typical to the way-out-in-left-field ideas.
Features
- Quant tools and the growing intersection of marketing, economics, and finance has allowed researchers—including our own Tom Gruca—to measure the value marketing gives to the bottom line.
- A PhD in Marketing from The University of Iowa provides the research, teaching, and writing skills—supported by close faculty mentorship—that will establish you as a productive marketing scholar.
Programme Structure
Curriculum:
- Marketing
- Econometrics
- Statistics
- Cognitive or social psychology
- Additional statistics and economics
Key information
Duration
- Full-time
- 60 months
Start dates & application deadlines
- Starting
- Apply before
-
Language
IELTS & PTE Test Preparation
Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.
- Study on your own schedule
- Live classes with current and ex-examiners
- Accurate score assesment, always
- E2 Score Guarantee - Get your score or your money back!
Credits
Delivered
Campus Location
- Iowa City, United States
Disciplines
Marketing View 45 other PhDs in Marketing in United StatesWhat students do after studying
Academic requirements
English requirements
IELTS & PTE Test Preparation
Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.
- Study on your own schedule
- Live classes with current and ex-examiners
- Accurate score assesment, always
- E2 Score Guarantee - Get your score or your money back!
Other requirements
General requirements
- Submit the complete Graduate College application before the deadline. The fee is $60 for domestic students, $100 for international students. Payment by credit card required.
- Your resume should be in Word or PDF format.
- Statement of purpose
- Three letters of recommendation
- Academic transcripts
- Test scores
Tuition Fees
-
International Applies to you
Applies to youNon-residents36547 USD / year≈ 36547 USD / year - Out-of-State32776 USD / year≈ 32776 USD / year
-
Domestic
Applies to youIn-State13829 USD / year≈ 13829 USD / year
Living costs
Iowa City
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find PhD's scholarship opportunities for Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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