Overview
Features
- At Business Administration - Marketing from University of California, Berkeley students are exposed to the fundamentals of psychology (cognitive psychology, social psychology, and behavioral decision theory) and experimental research and on how to use them to address marketing problems, such as consumer judgment and decision making and the role of the multiple variables influencing this process (e.g., attitudes, emotions, motivation, individual differences, perception, social influence, etc).
Programme Structure
Courses include:
- Buyer Behavior
- Choice Modeling
- Marketing Strategy
- Teaching Business
- Psychological Statistics and Data Anaylsis
Key information
Duration
- Full-time
- 60 months
Start dates & application deadlines
- Starting
- Apply before
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Language
Delivered
Disciplines
Business Administration Finance Marketing View 94 other PhDs in Business Administration in United StatesAcademic requirements
English requirements
Other requirements
General requirements
- Academic History/Transcripts
- Grades
- Letters of Recommendation
- Test Scores
- Evidence of English Language Proficiency
- Statement of Purpose
- Personal Statement
Tuition Fee
-
International
12264 USD/yearTuition FeeBased on the tuition of 6132 USD per semester during 60 months. -
National
12264 USD/yearTuition FeeBased on the tuition of 6132 USD per semester during 60 months. -
In-State
12264 USD/yearTuition FeeBased on the tuition of 6132 USD per semester during 60 months.
Living costs for Berkeley
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find PhD's scholarship opportunities for Business Administration - Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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