Overview
Student at the University of Wisconsin Madison research is supported by faculty in three core areas:
- Quantitative Modeling
- Consumer Behavior
- Marketing Strategy
Our faculty members contribute to significant advancements in the theory and practice of marketing, as evidenced by our recently published journal articles.
Programme Structure
- Students complete four Ph.D. seminar courses in marketing from the core areas of research: quantitative modeling, consumer behavior, and marketing strategy. These seminar offerings vary from year to year.
- Students complete four courses at the graduate level, either inside or outside the Wisconsin School of Business, including at least one course in the methods of data collection and at least one in the methods of data analysis.
Key information
Duration
- Full-time
- 60 months
Start dates & application deadlines
Application Deadline is December 15.
Language
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Credits
Delivered
Disciplines
Marketing View 40 other PhDs in Marketing in United StatesAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
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Other requirements
General requirements
- A bachelor's degree in accounting, finance, management, economics, or operations and information management
- A minimum of four courses from two or more of the following areas: accounting, finance, management, economics, and operations and information management
- Competency at an intermediate level of statistics
Tuition Fee
-
International
FreeTuition FeeBased on the tuition of 0 USD per year during 60 months. -
National
FreeTuition FeeBased on the tuition of 0 USD per year during 60 months.
- All PhD students admitted to the program will be offered a funding package.
Living costs for Madison
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find PhD's scholarship opportunities for Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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